YouTube Earnings Calculator
Estimate your monthly and annual AdSense revenue based on views, CPM, niche, and ad formats
Enter Your Channel Stats
Your Estimated Earnings
How the YouTube Earnings Calculator Works
This calculator estimates your AdSense revenue using the same formula YouTube applies internally: it takes your monthly views, multiplies by your CPM rate, applies a niche multiplier based on advertiser demand in your category, then deducts YouTube's 45% platform fee to show your actual take-home RPM. All calculations run in your browser no data is sent anywhere.
The result is a realistic monthly and annual projection. Unlike tools that show a single average CPM, this one lets you adjust every variable so you can model best-case, worst-case, and realistic scenarios for your specific channel.
Example Calculation
CPM: $10.00 | Niche multiplier: 2.5x | RPM: 55%
Gross CPM earnings: $250.00
YouTube's cut (45%): -$112.50
Net monthly earnings: $137.50
Annual net: $1,650.00
YouTube CPM Rates by Niche (2026)
CPM varies massively by content category. Advertisers pay a premium to reach audiences who are actively researching financial products, software, or high-value purchases. Here's what creators actually earn by niche:
| Niche | Avg CPM Range | Views for $1,000/mo | Why |
|---|---|---|---|
| Finance & Investing | $12—$30 | ~130,000 | High-value audience, financial product ads |
| Insurance & Legal | $10—$25 | ~160,000 | Highest advertiser cost-per-click in Google Ads |
| Business & SaaS | $8—$20 | ~200,000 | B2B advertisers pay premium for decision-maker audiences |
| Technology & Reviews | $5—$12 | ~300,000 | Consumer electronics, software subscriptions |
| Education & Tutorials | $4—$10 | ~380,000 | EdTech advertisers, online course platforms |
| Health & Fitness | $3—$8 | ~480,000 | Supplements, fitness apps, equipment |
| Gaming | $2—$5 | ~750,000 | Young audience, lower advertiser spend per click |
| Entertainment & Vlogs | $1—$4 | ~1,000,000+ | Broad audience, general advertisers, lower intent |
| Kids Content | $1—$3 | ~1,500,000+ | COPPA restrictions limit ad targeting significantly |
Note: These are US/Canada/UK audience CPM rates. Audiences from South Asia, Southeast Asia, or Latin America typically earn 3—8x less per view due to lower local advertiser budgets.
CPM vs RPM What's the Difference?
CPM (Cost Per Mille) is what advertisers pay per 1,000 ad impressions. This is the rate set by the advertiser auction and varies by season, niche, and viewer geography.
RPM (Revenue Per Mille) is what you actually receive per 1,000 video views after YouTube takes its 45% cut. RPM is always lower than CPM and is the number that matters for your bank account.
Formula:CPM earnings = (Monthly Views 1,000) CPM rate
RPM earnings = CPM earnings 0.55 (your 55% share)
Example: 500,000 views $5 CPM = $2,500 gross — $1,375 net RPM
Your RPM in YouTube Studio will differ from this estimate because YouTube calculates RPM across all revenue sources (ads + memberships + Super Chat), not just AdSense. This calculator focuses on AdSense/ad revenue only.
YouTube Partner Program Requirements 2026
To monetize with AdSense on YouTube, you must join the YouTube Partner Program (YPP). As of 2026 there are two tiers:
| Tier | Requirements | What You Get |
|---|---|---|
| YPP Basic | 500 subscribers + 3,000 watch hours (12 mo) OR 3M Shorts views (90 days) | Channel memberships, Super Thanks, Super Chat |
| YPP Full (AdSense) | 1,000 subscribers + 4,000 watch hours (12 mo) OR 10M Shorts views (90 days) | Full AdSense ad revenue + all Basic features |
YouTube Earnings Guides
Deep-dive guides that answer the specific questions creators search for most.
How to Use This Tool
- 1 Enter your average monthly video views find this in YouTube Studio — Analytics — Overview
- 2 Select your content niche this applies a CPM multiplier based on advertiser demand
- 3 Adjust the CPM manually if you know your actual rate, or leave the default
- 4 Set your RPM percentage YouTube pays creators 55% of ad revenue (YouTube keeps 45%)
- 5 Click Calculate Earnings to see gross CPM, platform fee, and net monthly/annual income